Target leads based on what their own website actually shows

Titles, locations, and company size describe who to reach, but not whether that specific lead currently needs what you're selling. An agency targeting companies with an outdated website had no way to actually check that before this: every lead in the right role at the right kind of company got an email regardless.

Now, if your campaign's description mentions a condition like that (an outdated design, no analytics installed, not mobile-friendly), Talyro checks each lead's own site against it before writing anything. A lead that doesn't match is skipped before any email is written for them, no email credit spent, only the lead-search cost that was already unavoidable.

Every lead in your list now shows why it was picked or skipped: the campaign's actual targeting criteria next to that lead's own title and company, and, when a website condition is set, the real reasoning behind that specific check.